Insider: Braida
Extension: 135 acres
Rocchetta Tanaro (160m): equal parts sand and clay – yields intensely aromatic, savory wines.
Castelnuovo Calcea (230m): light calcareous sand – warms quickly for early root activity.
Costigliole d’Asti (240m): clay and calcareous hillside soils – body and fragrance.
Mango d’Alba (500m): calcareous-sandy soil – great drainage and vigor.
Production: 500,000 bottles
At Braida, bold innovation meets deep-rooted tradition. Indigenous grapes like Moscato, Brachetto, and Grignolino form the core, with Merlot, Pinot Nero, and Cabernet adding international flair in blends like “Il Bacialè”.
Giacomo Bologna pioneered a “Super Barbera” matured in French barriques — a once-radical idea now world-renowned. The resulting wine, “Bricco dell’Uccellone”, helped redefine Barbera globally.
Proprietor: Bologna family
Winemaker: Giuseppe Bologna
In the 1980s, Giacomo Bologna began elevating Barbera to noble status, reducing yields, harvesting late, and aging in barriques. His legacy shaped modern Piemonte winemaking.
Today, Rafaella, Giuseppe, Norbert, and Cristina carry the torch — a tight-knit family committed to terroir, tradition, and expressive wines.
Paolo Pellizzari (left), Norbert Reinish (right)